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Buying Behavior Analysis

 

Where are the branch points, and what are the decisive factors in your target group’s buying process?

MEGAFON’s consumer buying behavior analysis is an in-depth analysis of what processes your target group goes through from the first hesitant thought of purchasing to the final purchase and the following evaluation. What needs do they want covered, how does their pre-shopping pass off, what possibilities do they see, what worries do they have, and what triggers their final purchase?

A buying behavior analysis in this way provides an insight into the branch points in the buying process as well as into where you, as a supplier, could benefit from being present and how to successfully bring the customer forward in the buying process and position yourself as an attractive choice for the target group — how do you create the highest possible value for the customer?

The analysis does not end at the time of purchase, but is taken one step further to the evaluation of the purchase — this is where the ambassadors or terrorists for your company are molded. We offer you an insight into what factors are decisive for a good or bad experience and thus whether the customer will be a future ambassador or terrorist for your company or brand.

The focal point is value; how do you create the highest possible value for your customer throughout the purchasing process?


 

 

 

More information - please contact:

Dorte Krüger Molin
Sales Manager and Business Developer

Direct phone: (+45) 77 41 41 44
Cell phone: (+45) 20 97 68 17
E-mail: dkm@megafon.dk


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Jacob Falk Ebbekær
Research project consultant

Direct phone: (+45) 77 41 41 65
E-mail: jfe@megafon.dk


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CONTACT MEGAFON!
If you have any questions, please do not hesitate to contact MEGAFON at +45 77 41 41 41 or megafon@megafon.dk
FØLG MEGAFON
MEGAFON RESEARCH ANALYSE RÅDGIVNING | ALHAMBRAVEJ 12 | DK-1826 FREDERIKSBERG C | PHONE: +45 77 41 41 41 | E-MAIL: MEGAFON@MEGAFON.DK
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