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Product Test


Will your next product introduction become your next bright star? Do you have optimal control of the product portfolio?

Product lifecycle demonstrates the need to have the next growth products ready well before the tide changes. MEGAFON works to ensure that your next product introduction will be your next star product, and we can also give you an ongoing insight into where your products are in the cycle and why, so that managing your portfolio of products will be optimal. We therefore offer two types of product testing:


1. Star development

We test the potential for the forthcoming product introduction and provide insight into customers' wants and needs for the area.


2. Product surveillance - product tracking

Knowledge of the products placement in their cycle is more than just sales. We provide ongoing insight into why the sales figures look as they do, and obtain knowledge about the image, awareness, needs, relevance, interest, satisfaction, etc. so that you can navigate optimally in relation to your product portfolio - it is time for new products? Are there products which do not live their full potential because of lack of awareness, but which have high satisfaction and covers a widespread need?


Product lifecycle - where is your product and what should be your next star product?

More information - please contact:

Asger H. Nielsen
CEO

Phone: (+45) 77 41 41 41
E-mail: ahn@megafon.dk


...read more


Dorte Krüger Molin
Sales Manager and Business Developer

Direct phone: (+45) 77 41 41 44
Cell phone: (+45) 20 97 68 17
E-mail: dkm@megafon.dk


...read more


CONTACT MEGAFON!
If you have any questions, please do not hesitate to contact MEGAFON at +45 77 41 41 41 or megafon@megafon.dk
FØLG MEGAFON
MEGAFON RESEARCH ANALYSE RÅDGIVNING | ALHAMBRAVEJ 12 | DK-1826 FREDERIKSBERG C | PHONE: +45 77 41 41 41 | E-MAIL: MEGAFON@MEGAFON.DK
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